Seoul Cannabis represents the melting pot of the clashing of cultures and laws that was emblematic to manny Asian-Canadian & American experiences. To this day, you see popular Korean-American hip-hop artists go to Korea and be imprisoned for cannabis use, and any vocal support is silenced due to the harsh laws and societal view on cannabis. We look to represent the changing nature of such societal views and help imprint a positive cannabis impact locally and abroad.
The iconic Seoul Cannabis rabbit exists to take a stand on a cultural export that represents the North American melting pot experience. According to an old Korean folk tale called Myuobongindo, "way back when Tigers smoked pipes", (a.k.a. once upon a time), the rabbit is a figure of goodm using his wits and trickery. For us this rabbit represents a new story that is being written for cannabis as legalization becomes the norm. 

Seoul Cannabis Toronto

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If you love real, authentic craft soda flavour but don’t want a bitter, skunky, grassy cannabis taste… Zèle is the drink for you. 
Our classic vegan and gluten-free sodas are carefully handbrewed with natural and organic top-shelf ingredients in craft-sized batches. Each flavour is meticulously balanced with specific full-spectrum extract using proprietary cannabis infusion technology to create impossibly delicious craft soda flavours with no bitter aftertaste.

Founded and formulated by the two young Canadian entrepreneurs behind Bubble Bud Inc., Zèle (French for ‘Zeal’) is the power that drives their passion for soda perfection and commitment to craft a deliciously chill experience for all to enjoy, day or night. Learn more about Zèle’s sativa and indica flavours at DrinkZele.ca.


Zèle Cannabis-Infused Craft Beverages

Zele LO - Cherry Limeade Hybrid Craft Soda - 355ml (2024)

Seoul Cannabis Toronto

Zele LO - Cherry Limeade Hybrid Craft Soda - 355ml (2024)

Zele LO - Cherry Limeade Hybrid Craft Soda - 355ml (2024)

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